Connecting.
Experience is something you don’t get…until just after you need it! (Steven Wright, stand up philosopher)
Richard Butler and Damian O’Malley are creators and communicators, not just consultants. Because of our wealth of experience we are able to create new ideas and concepts by seeing connections that others don’t.
Creating novel connections and solutions through a combination of forensically disciplined and innovative strategy and commercial creativity, is our raison d'être.
We are committed to our mentoring not instructing approach and we eschew the goal hanging and ‘theory over practice approach’ of conventional consultants
We have built two distinct but connected practice areas
Sagency Brand to help our clients build Emotional Ownership© of their brands amongst their current and prospective consumers
Sagency Talent to help our clients build Emotional Ownership© of their business amongst their current and prospective talent forces
OUR MANIFESTO
To give clients our expertise when they most need it, i.e. before not after significant moments of transformation.
We have two lifetime’s experience collaborating with businesses in many different industries and of all scales ( big or small, local or global), forging new connections to help them to push their boundaries of invention and ingenuity.
Based on our Brand Mentoring practice, we have developed the proprietary new concept of Emotional Ownership©, an employee and customer mindset that delivers profound business benefits.
Because its focus is on motivation through Purpose & Shared Agency, Emotional Ownership© , has dual applications:
1. to help business attract and retain the best available talent
2. to help brands attract and retain the right customers
It has been our privilege to help many different clients on their business adventures, finding solutions they love and want to own.
And in these revolutionary times our passion and approach means that our work is far from yet done.
